BAGSHAPE ?
What is it saying about you?
WHAT ABOUT YOUR


This is how it really looks.
This is how they sell it to you.

Not a bag accessory.
A mindset
____________
BagShape

Because a Bag
should never lose
its Shape
Luxury Deserves
STRUCTURE

About us
BagShape is an Italian startup in the luxury handbag ecosystem. From in-depth market analysis we identified recurring post-purchase issues in luxury bags, loss of shape, limited functionality and everyday wear. After 2+ years of R&D, we created a simple, innovative solution, now European-patented and fully aligned with luxury positioning. We’re seeking a fashion-industry partner to support strategic and commercial growth.
The Product
BagShape is an innovative solution designed for the luxury handbag market, created to solve a concrete and often overlooked problem: the loss of shape, limited functionality and difficulty in preserving a bag’s value over time. The product is engineered to adapt to different handbag types, supporting their internal structure, improving organization and helping maintain their original aesthetics.
Problems ?



FOCUS

1
KEEP IN SHAPE
Keep the bag in perfect condition, without any type of crease or deformation.
During daily use, and when the bag is stored in the closet.
2
BEAUTY ITSELF
No one likes to see their bag completely folded, or with one side crushed, with this method it will always have the same shape, the one we liked, to the point we bought it.
3
PROTECTION
By putting the Shaper inside the bag, beyond the protection for the bag itself, everything you put inside is also protected and will stop to fly around.
4
EASY TO USE
By avoiding the sides that fold, and gaining a well defined space on the inside, it is easier to fill and take advantage of all the available space.
SARA SCALA
STORE MANAGER LORO PIANA LVMH, ITALY
“These guys identified a real problem in our industry.
Niccolò experienced it firsthand while working with us.
Every boutique would need this for bags on display.”


